Most categories of Vietnam fruit exports surged in September 2025, with several products increasing by 4-11 times compared to the same period last year. As a result, the sector recorded an all-time high of USD 1.4 billion in export value the highest monthly revenue in history.According to preliminary data from the General Department of Customs, Vietnam’s fruit and vegetable exports rose 47.2% month-on-month and 52.7% year-on-year. This figure even surpassed earlier forecasts and matched the export value of wood products a traditional top performer in the agricultural sector. In total, during the first nine months of 2025, Vietnam’s fruit and vegetable exports reached USD 6.22 billion, up 10.3% year-on-year. The Import and Export Department (Ministry of Industry and Trade) noted that the strong rebound of durian exports played a major role in this growth.
Durian Leads the Way, Processed Fruits Gain Momentum
Vietnam’s durian exports reached nearly USD 589 million in August, up 55.2% from the previous month and 9.8% from the same period last year. Although total durian exports in the first eight months dropped 16.2% to USD 1.79 billion, the Vietnam Fruit and Vegetable Association estimated that September alone could bring in USD 800-900 million. Other fruits also showed impressive performance. Lychee exports soared 5,670% in August (nearly 58 times higher year-on-year), while strawberries, avocados, pineapples, and pistachios doubled or tripled in export value. Notably, processed fruit and vegetable products achieved robust growth, with several categories increasing by 200-300% year-on-year. This reflects the ongoing shift toward value-added agricultural exports, reducing reliance on fresh produce. The Association noted that processed fruit products not only stabilize domestic prices but also bring 3-5 times higher value than fresh fruit and allow for longer shelf life helping Vietnam strengthen its export resilience.

Investment Surge Positions Vietnam for Growth
The 2026-2030 period is expected to mark a breakthrough for Vietnam’s processed fruit industry, driven by strong demand from China, the United States, and Europe. With deeper processing, standardized raw materials, and trade agreements in place, the country could sustain double-digit annual growth and establish processed fruits as a stable billion-dollar export segment. Enterprises have invested heavily in modern processing plants and specialized cultivation zones to meet international standards. Meanwhile, the fresh fruit sector continues to thrive with durian, pomelo, mango, longan, and dragon fruit exports all seeing strong growth, particularly in the U.S. market.
At the 10th National Farmers’ Forum 2025, Deputy Minister of Agriculture and Environment Tran Thanh Nam revealed that Vietnamese pomelos and avocados are set to be officially exported to China. Field inspections are nearly complete, and the trade protocol is expected to be finalized in the coming months.Once approved, by early 2026, these fruits could enter China through official channels, boosting the Vietnam fruit export value and diversifying the country’s export portfolio. The record-breaking results of Vietnam’s fruit exports underline the sector’s transformation from upgrading technology and product quality to expanding into new global markets. With supportive government policies, investment in deep processing, and a focus on sustainability, Vietnam’s fruit and vegetable export industry is well on track to reach USD 10 billion in the near future, cementing the nation’s role as a major agricultural hub in Southeast Asia.

Tiếng Việt
中文 (中国)